Twitter’s CEO, Linda Yaccarino, has dismissed reports of a decline in Twitter traffic following the launch of Instagram Threads. However, users have noticed that Twitter is selectively blocking links to the Threads.net website, making it harder to access conversations and user profiles. This move suggests that Twitter is concerned about the growing popularity of Meta’s rival platform, which has already amassed over 100 million users. The block on links is reminiscent of previous actions taken by Twitter against competitors. Meanwhile, Yaccarino claims that Twitter’s traffic has been booming, but doubts have been raised about her statements amidst reports of declining web traffic. Despite Threads’ initial success, its long-term prospects remain uncertain, as user demand for new platforms tends to fluctuate after the initial surge.
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